DMX celebrating
Brand Partnership · 2026
No. 01
Derrick Michael
Xzavierro
Partner With DMX

More than
a basketball
player.

DMX sits at the intersection of basketball, culture, fashion, community, and youth influence across Indonesia and beyond.

Why DMX

THE RESUME
SPEAKS FIRST.

DMX in Indonesia jersey
Indonesia · No. 1
National Team
01
Indonesian National Team
Senior national selection
02
NBA Global Academy
Elite international development
03
NCAA Division I
Top-tier U.S. college basketball
04
Pro · Japan
Saga Ballooners · B.Premier
05
Recognition
One of Indonesia's most visible athletes
06
Audience
Authentic connection with youth
The Platform

A platform,
not just
a player.

Eight channels working together — basketball is the engine, culture is the multiplier.

CH / 01
Basketball
Court · Game · Performance
CH / 02
Culture
Indonesia · Japan · Global
CH / 03
Fashion
Tunnel · Editorial · Streetwear
CH / 04
Community
Youth · Fans · IRL moments
CH / 05
Content
Social-first · Documentary
CH / 06
Events
Clinics · Pop-ups · Activations
CH / 07
Digital
Owned channels · Reach
CH / 08
Merchandise
Drops · Collaborations
Opportunities

How brands can
participate.

Twelve ways to plug in — from one-off campaigns to long-term ambassador programs.

Opportunity
Brand Campaigns
Hero shoots, brand films, OOH.
Opportunity
Product Launches
Headline athlete moments.
Opportunity
Social Media Content
Native, frequent, on-platform.
Opportunity
Community Activations
Real fans, real cities.
Opportunity
Basketball Clinics
Youth development at scale.
Opportunity
Meet & Greets
Premium fan moments.
Opportunity
Merch Collaborations
Limited drops with cultural pull.
Opportunity
Japan × Indonesia Campaigns
Two markets, one story.
Opportunity
Appearances
Events, openings, hospitality.
Opportunity
Content Series
Recurring, episodic, ownable.
Opportunity
Video Projects
Documentary · short-form · longform.
Opportunity
Youth Engagement
Schools, camps, online.
A Strategic Bridge

Two markets.
One athlete.

DMX is a rare commercial connector between Indonesia and Japan — two sports-engaged, brand-hungry markets that rarely share an authentic ambassador. For partners chasing real cross-border resonance, this is the opening.

IDN
Indonesia
The market. The fan base. The story origin.
JPN
Japan
B.Premier — Saga Ballooners. Day-to-day platform.
BBL
Basketball
The fastest-growing sport in SEA youth culture.
YTH
Youth Culture
Music · fashion · sport — under one voice.
BRD
Brands
Cross-border resonance from a single athlete.
Content & Media

Built for
modern media.

A native publisher-athlete — formats designed for how culture actually consumes content today.

DMX on court
Episode 01
Life in Japan — chapter one.
FORMAT / 01
Behind the Scenes
FORMAT / 02
Life in Japan
FORMAT / 03
Training Content
FORMAT / 04
Fashion Content
FORMAT / 05
Community Content
FORMAT / 06
Mic'd Up
FORMAT / 07
Documentary Series
FORMAT / 08
Short Form Video
FORMAT / 09
Brand Collaborations
Merchandise

Beyond
the court.

DROP / 001
Concept
Signature Apparel
DROP / 002
Concept
Limited Drops
DROP / 003
Concept
Collaborative Collections
DROP / 004
Concept
Japan × Indonesia
DROP / 005
Concept
Event Merchandise
DROP / 006
Concept
Signed Products
DROP / 007
Concept
Lifestyle Products
DROP / 008
Concept
Capsule Drops
Ideal Partners

The categories
that fit.

Where DMX's voice, audience, and lifestyle naturally extend.

SportswearFootwearAutomotiveTechnologyFinancial ServicesAirlinesTravelFood & BeverageHealth & RecoveryGamingEducationLifestyleFashion
Let's Begin

Build
something
meaningful.

DMX's story is still being written. The right partnerships can help shape the next chapter.

Direct → partnerships@dmx.id
Press → press@dmx.id
Partnership Inquiry
← Back to DMX
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